Securequity is a contracts for difference vehicle which trades in UK / Pan European Equities. The company is privately funded. It has been trading CFDs as a business since 2000. The company is based in Sheffield.
CFDs have remained popular over years and account for a large proportion of the volume traded on the London Stock Exchange. They are an efficient way to trade shares. As these instruments are leveraged and carry finance charges it makes them more expensive to hold positions for investment purposes for an indefinite period.
The landscape has changed in world financial markets. Whilst CFD's remain very much in demand brokers have come and gone in recent years as their business models blew up. In recent years the Financial Conduct Authority has taken a strict view regarding these instruments and introduced rules about margins and also the classification of clients and so has become harder to open accounts as strict rules have been introduced. Around 80% of clients on average lose money.
Securequity does not employ such programs and continues to trade in the good old fashion way. It continues to employs its own funds to trade on a daily basis.The company was incorporated in 2005 and started CFDs in 2000 but was trading well before this period in the late 1990s in cash equities.